Best 10 B2B Marketing Ideas on Budget
If you are reading this article, then you might think that marketing is expensive. However, you can get here to find out that it should not have to be. You really can market your small business without you do not have to break your bank.
With more advance technology today, the landscape of digital marketing offers you with more creative and affordable ways in order to market your business as well as increase the brand awareness.
You can check best 10 b2b marketing ideas for small budget below.
|B2B Marketing Ideas for Small Budget|
By using these ideas below, then you do not have to spend thousand dollars for marketing campaign to rise among these competitions anda make your industry stands out.
So, if you are looking for what to stretch up what little budget that you had left, then you land in right path. You can consider these ideas that can affect on your low-cost ideas as well:
# Release good content
it do not need to be said, however a good content is also a key when you entering to market your brand. Why do people read a bored content which full of keywords?
You right, they will not. If you truly have skills, then you are able to create your own content. If writing is not something that suit with you, then you can hire an experienced content writer or marketer to do it for you.
Keep in mind that content marketing should be entertaining, educational, exciting and emotional.
# Try to make programs of customer loyalty
You should know that it’s around 4 to 7 times more expensive when you try to bring new customers that you already get existing customers so that they coming back. Even, it the boot of your client retention with only 5% can boost up to 95%.
Besides that, your costumers spend your time almost over 70% than new customers will. So, how you can keep your costumers always coming back? Then you can go with loyalty program. This program will build up the relationship between your customers and make them become more loyal fans of your products and products as well.
# Make video content
You might not know that video content is very valuable as well. It’s not only help with SEO, however it can attract the attention of audiences more than you just post the plain text.
This thing will not break your bank, however it can spend few dollars in order to produce professional video. Even, you can still use your smartphone or on-hand camera, then upload it for easier sharing and embedding as well.
You will surprise when find out how many owners of small business crate their social media accounts, however they do not use it with full potential. They do not post content in a good value or depth, and they are not engaged with their customers.
So it’s more difficult to build up the following and get new customers if you do not spend time to engage a relationship with your customers. Then, you have to spend your best time to make business accounts in major social media platforms and try to make your customers know what your products or brands, there this is not sharing.
# You reuse your older contents
You change anything that you get from the existing case studies inside your older posts and you can take several related blog posts and turn them into eBook or other downloadable forms.
So, you are able to transform them become video tutorial or webinar script. Get the main points and try to make shareable infographic.
# Use Email marketing
Email marketing as necessary as its affordable price. it provides you with affordable means to promote your products and contents, even you add more value for your audiences.
# Contests and giveaways
Although you should spend a bit cost for the prize, however you can make you for its number of participants, engagement and new potential customers to held contests and giveaways.
It should not be expensive and you can get new followers and each client will post it anytime about what they had won.
# Apply the business award
Most of industries have their awards that they can apply and if you win, they will provide you with online badge to be displayed on your site. More credibility also means more sales as well.
# The Guerilla Marketing
If you have very tight budget, then it can be your best way. Then you can use your social media boards as the prominent place to represent your brand.
# Hold an event
Company event is a one of best ways to generate more the traffic in your business. This is can help yu to increase the brand reach and awareness then bring new customers as well. Do not forget to post on your social media with a good invitation.